“We are grateful to have our team’s talent and commitment to innovation recognized.”
Anthony Franco
President
EffectiveUI

RIA technology and design firm continues to reel in recognition from industry awards
Denver, Colo. – (June 16, 2008) – EffectiveUI, an award-winning provider of custom rich Internet applications, has been presented the Stevie® Award in the 2008 American Business Awards for developing the Discovery Earth Live application, which demonstrates how one can change the world through visual renderings of scientific data. Winning in the “Best Software Programming and Design” category, the award exemplifies EffectiveUI’s commitment to creating truly interactive RIAs that deliver exceptional experiences.
Earth Live is a three-dimensional, immersive Web experience that enables people to engage with environmental data in real time. Earth Live provides unique insights into the state of the planet by enabling users to visualize the impact scientific data has on environmental phenomenon including global climate change, deforestation and polar melting.
The application was also recognized last month as a finalist in the EPpy™ Awards, which honors the best Web sites affiliated with the media industry; the judges narrowed down the finalists from more than 400 nominations this year.
“We are grateful to have our team’s talent and commitment to innovation recognized,” said Anthony Franco, president, EffectiveUI. “I have to share these accolades with Discovery Channel; our collaboration with the company to develop Earth Live reinforces its commitment to providing their audience with powerful and memorable experiences through interactive and high value content.”
“People hear about climate change every day, but it’s challenging to visualize the impact it has on the environment,” said Randy Rieland, senior vice president, Digital Media, Discovery Channel. “With Earth Live, we wanted to create a compelling application where people can engage with environmental data in real time. For example, consumers will see changes in water temperatures or chemical emissions over time, and be able to obtain reports from scientists from all over the world. From the beginning, EffectiveUI understood what we were trying to convey and together we’ve developed a truly informative and engaging experience.”
The Stevie Awards were presented on June 12, 2008 in more than 40 categories including “Best Overall Company,” “Best Executive” and “Best Corporate Social Responsibility Program.” More than 2,600 entries from companies ranging in size and industry were submitted. Details about The American Business Awards and the list of Finalists and Stevie Award winners are available at: www.stevieawards.com/aba.
Founded in 2005, EffectiveUI is an award-winning, user-centered design and development agency that specializes in the creation and implementation of custom Web, mobile and desktop applications. Leveraging innovative technologies with expertise in user-experience strategy, design and development, EffectiveUI helps today’s most respected brands deepen customer engagement by creating more compelling and meaningful interactions that deliver competitive advantages, increase customer satisfaction and loyalty and produce measurable results. EffectiveUI has developed groundbreaking applications for organizations including eBay, GE Health, NBC Universal, Viacom and Discovery Channel and has earned the distinction of being named an Adobe Gold Partner and a member of Microsoft’s Global 20 Agency Partners.
Discovery Communications is the world’s number-one nonfiction media company reaching more than 1.5 billion cumulative subscribers in over 170 countries. Discovery empowers people to explore their world and satisfy their curiosity through 100-plus worldwide networks, led by Discovery Channel, TLC, Animal Planet, Science Channel, Investigation Discovery and HD Theater, as well as leading consumer and educational products and services, and a diversified portfolio of digital media services including HowStuffWorks.com. Discovery Communications is owned by Discovery Holding Company (NASDAQ: DISCA, DISCB), Advance/Newhouse Communications and John S. Hendricks, Discovery’s founder and chairman. For more information, please visit www.discoverycommunications.com.
Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, The Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. Honoring companies of all types and sizes and the people behind them, the Stevies recognize outstanding performances in business worldwide. Learn more about The Stevie Awards at www.stevieawards.com.
Media Contact:
Jill Petersen
Director of Public Relations, EffectiveUI
206.683.5225
Email Jill